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Logic and Magic cover spread

Logic + Magic is a bi-annual magazine produced in-house by all of us at LEAP Group. We dig into the magic of the current marketing trends and the logic behind their relevance and execution.

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A Brand Should Bend, Not Break

Why Creating a Customer Experience Matters

Out of the Clouds, Into the Weeds

How To Be Creative in 5 Repeatable (And Sometimes Painful) Steps

Shipping is About the Process

Numbers in Motion

STACK THE DECK: Building and Evaluating Your MarTech Stack

Using Metrics to Improve Social Media Performance

How To Ship In A World of Busy Schedules

Are You Ready to Ship It?

Mobile Apps Give Banks Financial Mobility

For The Times They Are A-Changin’

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Market Less. Matter More.

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