The Future of Online Fashion
Where are fashion websites going? It really depends on where the site’s brand wants to go.
Paging Dr. Mom!
A mother’s intuition is powerful, particularly when it comes to doctoring kids. Moms know the difference between a look…
The Psychology & Sociology of Public Relations
Viva. Everyone in my family uses Viva paper towels. They are amazing, and without a doubt “tops” when it comes to quality. They are thicker, softer and…
How Upgrading Your E-commerce Can Attract More Customers
From the big box retailers to the tiny mom-and-pops, online businesses have continued to evolve their e-commerce systems to appeal to modern consumer demands.
Marketing in the Metaverse
Inventor and Futurist Ray Kurzweil (yeah, the keyboard guy) talks about an idea called “The Singularity,” or the point at which man and machine become one.
Humans vs. Robots
In 1868, the first robot portrayal in literature appeared in “Steam Man of the Prairies,” a science-fiction dime-novel by Edward S. Elliot…
Welcome Customer, Let Me Show You Our Cash Register
When did a “shopping cart” become a destination instead of a tool? Who decided that shopping and buying were equivalent?
Logic + Magic: Protecting the World from Bad Marketing
Imagine for a moment that you are in the woods. Trees all around you. No clear path to take you back to civilization. You could rely on…
Leveraging PPC to Prioritize Business Leads
So, all of the traps are laid out for your business to catch the information of prospects who visit your website. You’re getting tons of contact information…
Redirect to Higher Search Rankings
Let’s talk about URL redirection and how a close attention to detail can make a huge difference with Search Engine Optimization (SEO).